What are the ideal storage conditions for crisps?
Crisps should be stored in a cool dry place, away from bright lights and strong odours.
Strong odours like disinfectants, washing powders etc will contaminate the taste of your crisps and bright lights will shorten the shelf life because ultra-violet rays react with oxygen in the pack, causing oil to become rancid. Kept in the proper conditions away from bright lights and strong odours, your Real Crisps should remain in good condition even after the best before date has expired ( although we can't guarantee that).

